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Pharrell Williams is the personification of drive and ambition!

PHOTOS: Star Trak Gang: Wiz Khalifa & Pharrell Get Busy In The Studio!

When it comes to Skateboard P’s portfolio, the Neptunes producer is definitely a “jack of all trades,” making his mark in music, design and fashion.

In his most recent venture, Pharrell has partnered up with the United Entertainment Group to launch the ‘i am OTHER’ Media Group.

It’s described as “a content-driven property that spotlights new musicians, filmmakers, designers, artists and innovators through online, mobile and retail channels, TV shows and films.”

VIDEO: Malaysian Singer Yuna Explains How She & Pharrell Williams Make The Perfect Music!

There’s no official word on what projects will actually come to fruition from the ‘i am OTHER’ endeavor.

But given the name, it won’t be something you’ve seen before. It’ll be something other, other than that!

Check out the ‘i am OTHER’ video promo above, and take a look at the website here.

SOURCE: Hypetrak