Today is World AIDS Day, a day meant to call attention to the worldwide/national HIV/AIDS epidemic.
A cure for HIV/AIDS is still a long way off and folks have been contributing to the cause any way they can.
One way is through shopping!
The funds raised through the sale of items like clothing and accessories go to AIDS research, medicine distribution and other hospice care.
STORY: Nike x PRODUCT (RED) Holiday 2011 Collection
Everything from jackets and shoes to shirts and jeans are sold, usually in the color red, to help with the initiative. A good chunk of the items up for sale involve (Product) RED which works year round.
Other brands are simply donating proceeds from the sales of their items to help with the HIV/AIDS epidemic.
Browse the gallery to see who is doing their part to raise awareness and funds – and don’t forget to do yours!
