South Korean Celebrities Hyped for World Cup Round 2

If you're South Korean and not watching soccer you better watch out, the Kimchi mob will come out and hunt you down.  They had a close one with Nigeria coming out of Group A with a 2-2 draw and will be facing Uruguay on June 24th advancing into the round of 16 for the first time on foreign ground.

Like all other countries, South Korea is fervent about the soccer business and their celebrities are out in full force bringing even more publicity to the national media.  The popular culture in South Korea is just as pervasive and influential as it is in America.  South Koreans are obsessed with celebrity culture and we'll give you a comparative look at their stars so we can relate at least a 101 on pop culture of the country. Surprisingly, hip hop culture is very popular in South Korean culture and has been appropriated in new ways to fit Asian societies.  The popular music scene is overwhelmingly R&B and hip hop influenced which is definitely evidence of the globalization of hip-hop culture along with other social phenomenons that are facilitating the propagation of hip-hop.  With such a massive Asian American population in America, their influence carries over the oceans and celebrities like 'Rain' sells out his weekend concerts at Madison Square Garden, New York.

NEXT PAGE: JUSTIN TIMBERLAKE OF SOUTH KOREA