The once PDA-shy couple is totally open to expressing their love for one another for all to see. Last night, the "Lift Off" duo showed their support for L.A. Reid's wife Erica Reid at a launch party for her book The Thriving Child and Hova couldn't help but to grab his wife's cheeks - as if to say, 'Just look at how adorable my baby is!'
Jay probably said it with a lot more swag, but you get the point. Beyonce wore very little make up to the event, which was held at a private residence, and that may be because Jay likes his wife more natural than her made up self.
Beyonce recently revealed:
"He [Jay-Z] loves it when I wear flat shoes, which is surprising -- he never saw me in flats before!... He likes me more natural -- just the relaxed, natural me."
While Bey and Hov's love was on full display last night, the evening was about Erica Reid's book, a parental guide to help parents raise their kids who deal with allergies, asthma and other common challenges. We bet Beyonce picked up some parental tips for Blue Ivy!
Take a look at the happy couple in our gallery.