
Benjamin Bronfman is known for his industry insider status, but he is also a talented and exciting musician, environmentally-minded businessman and producer on his own merit. The son to Edgar Bronfman, the current CEO of Warner Music Group and fiance of M.I.A. and father of their son, Ben also started his own music collective called Teachers and his own record label, Green Owl, focused on sustainability and artist responsibility.
Teachers' first single "Gold" wrangled the group a spot co-producing Kanye West's smash hit "Monster" featuring Jay-Z, Nicki Minaj, Rick Ross and Bon Iver. Now, with the blessing of Kanye himself, Teachers has revamped "Monster," unveiling a side of the bass heavy jam you've never heard before. It's the "Monster" that rocks, complete with slamming drums and eery electric guitar. Check out the remix here and go to Teachers' Facebook page or Soundcloud page to hear more.
Bronfman is only 27-years-old and manages music, an entire record label that counts GlobalGrind faves Ninjasonik as a signee, and he is also a strategic advisor at Global Thermostat, an organization that focuses on developing technologies that aim at supporting a sustainable economy. Bronfman is specifically focused on devising solutions to reduce carbon emissions.
GlobalGrind had the opportunity to speak to Bronfman about how he made Nicki Minaj's "Monster" verse even better, how we can be sustainable consumers and whether or not he plays M.I.A. his own music.
GG: How do you go about remixing a song; where did you begin with "Monster?"
BB: A lot of people don't know that I co-produced the original track, when I was out there in Hawaii with them it was an amazing experience. Kanye is incredible. I was out there for a week, it was really incredible. So when I ended up adding the synths and vocal samples to "Monster" and getting into that track with him and his album being such an opus, I was like, "You've gotta let me do something else." There's not really rock elements on his album, but there kind of is. Whenever I hear drums, I always picture live drums, even when I hear electronic drums. I grew up loving amazing drummers, with this I wanted to do something more from that angle. So I kind of wanted to start it from this place of, okay, but what would it be like if we were playing this at Coachella?
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