Black History month is right around the corner, and Nike is getting a head start on honoring the lives of the black community from both the past and the present.
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In the latest “Be True” video for the Nike Black History Month campaign, spoken word poetry sets the scene for a young basketball player, a sassy director, and a host of other characters from an African American community making an attempt to not only live out their dreams for their community, but to “Be True” to themselves.
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Kevin Durant closes out the video by telling the world to “Just Be Bold, Be True” before music by 9th Wonder carries us through to the end. You can check out Nike’s Black History Month “Be True” video above.
