You may think of her as a tomboy, but Twilight star Kristen Stewart is now the face for one of the biggest fashion houses around: Balenciaga!
Kristen's highly anticipated fragrance and campaign will debut this fall.
Balenciaga and Kristen are both eagerly excited with their decision to team up and expressed their joy to WWD.
“Balenciaga has always stood out to me. Even when I first began to consider fashion and admittedly rarely knew the brand I was wearing, I always recognized and loved Balenciaga," Kristen said. "It feels full circle to be involved with something that spoke to me then and of course continues to excite me now. The brand is just cool. That’s the way it is. I feel drawn to it. It provokes on a number of levels. It isn’t afraid or contrived. It hits a very cool balance, always. Always pretty undeniable.”
Balenciaga creative director Nicolas Ghesquiere also had some great things to say about his newest muse.
“Kristen embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence. From her early appearance in ‘Panic Room’ to her independent choice of ‘Welcome to the Rileys,’ I’ve always sensed her progressive character.
In 2006, I invited her to appear in a project shot by Bruce Weber. Since then, I’ve always wished to collaborate with her further, knowing that she shares the radical spirit of Balenciaga.”
Congratulations to Kristen Stewart, we can't wait to see the campaign!