Red, Hot & Nude: Rihanna Takes It Off For Nivea (PHOTOS)

Yes, photos of Rihanna taking it off for R&B singer Nivea would be hot, but the Nivea we're concerned with is the skin care line.

Nivea named the pop superstar and fashion darling its new face on the brand's 100-year-old anniversary.

While performing at the celebration in Milan, Italy last night, the sultry Bajan beauty, wearing Dolce & Gabbana, was feted by the brand and her Italian fans.

See our photos of Rihanna in Milan on the next pages!