LeBron James is out here working! The NBA superstar has had tons of endorsements throughout the years, and he’s just landed another one as he’s launched his own drink with Sprite called “Sprite 6 Mix.” King James celebrated Sprite 6 Mix’s launch this past week with friends, family, and fans, and he was pretty hype […]

After any major shoot lensed by photographer Terry Richardson, we can count on one thing: some pretty awesome outtakes. His latest shoot with LeBron James was no exception, as the two joined forces to work on LeBron’s GQ cover shoot and corresponding photo spread. The pair goofed around while snapping pics -LeBron in a graphic […]

The timing is fitting for the release of LeBron James‘ latest GQ cover issue, as the Miami Heat player celebrated with his teammates in New Orleans during All Star Weekend. But while we were previously granted only a quick glimpse at the cover image, we’re finally getting a look at the whole feature. For their March […]

LeBron James was the man of the evening at this weekend’s GQ All-Star party, and rightfully so, since he landed the March 2014 cover for the men’s magazine. His wife Savannah wasn’t left out of the celebration, as she was right there by her man’s side throughout the night. Lebron – being the adorable man that […]

The Miami Heat hosted a karaoke night last night to benefit the Take Charge Foundation, and let’s just say: it was pretty epic. Players and their lovely ladies hit the stage to perform their own versions of hit songs and what ensued – well, you just need to see for yourself. During the event, a […]

So the Miami Heat visited First Lady Michelle Obama at the White House recently to discuss eating healthy and exercising for her campaign, Let’s Move. But they must have been doubting that the First Lady practiced what she preached. Because while they were talking to Miami Heat head coach Erik Spoelstra, she decided to do […]

They’re trying to bring our boy LeBron James down. Earlier this week, King James and the Miami Heat took a trip to meet President Barack Obama again after winning their second championship in a row. While the presentation went well, news took a turn when an NBC correspondent snitched that LeBron James asked another woman – […]

The Miami Heat took a trip to the White House for the second time in two years to celebrate their latest NBA title. From cracking jokes with POTUS, to Gabrielle Union’s cute photobomb, the event proved that Obama can kick it with LeBron and D-Wade – even if he wasn’t with them shooting in the gym. […]

LeBron James spent another Christmas away from home this year on the road for a basketball game. It’s tradition that the NBA’s best play on Christmas Day, so Bron Bron is used to it, but that didn’t stop him from putting on for his sons, who were in the Staples Centers to watch the Heat […]