Swedish sock manufacturers Happy Socks are known for their fun socks in crazy colorways.
Since their release in 2008, they’ve gained a good amount of publicity for their sock designs which was previously a market that didn’t get much attention at all.
In an effort to advertise their latest releases, the brand enlisted the help of famed celebrity photographer Terry Richardson to photograph their latest campaign.
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On September 23rd, Terry sought the help of New York’s most talented up-and-coming stars to help with the campaign. Each picture includes the Happy Socks being used in some very interesting ways. No worries though, even though it was shot by the always controversial Richardson, all of the pictures are still PG-13…for the most part.
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Included in the spread are ASAP Rocky, Action Bronson, Sky Ferreira, Ashley Smith, Camille Rowe, Braydon Szafranski, Physical Therapy, Maluca Mala and Mykki Blanc.
Each picture was hand picked by Terry himself and can all be seen via the Happy Feet website or by just clicking through the gallery above.
