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Ann Romney says she worries that President Obama’s entire campaign strategy is to “kill Romney.”

STORY: Get At Him! Barack Drops 2 Campaign Ads Going At Romney

“I feel like all he’s doing is saying, ‘Let’s kill this guy,” she said, seated next to her husband, Mitt Romney, in an exclusive interview with CBS News chief political correspondent Jan Crawford. “And I feel like that’s not really a very good campaign policy.

“I feel like Mitt’s got the answers to turn this country around,” she continued. “He’s the one that’s got to bring back hope for this country, which is what they ran on last time. But the truth is, this is the one that has the hope for the – for America.” 

According to CBS News, some Democratic strategists leaked to the press that Obama’s top aides were looking at a massive character takedown of Romney in light of a deterring economy; “kill Romney” was a phrase used by one.

“That was their memo that came out from their campaign,” Ann Romney said. “And it’s like, ‘not when I’m next to him you better not.”

Mitt Romney’s image problem is perhaps the single most consistent aspect of his candidacy. The latest installment of his portrait as being unable to relate to the plight of the common man came Wednesday, with a report suggesting his already $250 million net worth, as estimated by his campaign, could be greater still with assets hidden offshore.

The pair has to usher in an “everyday” persona in their search for a running mate. Though Mitt Romney wouldn’t say where he is in the picking process, both he and Ann said they have a shortlist of favorites.

On their way to meet up with Sen. Kelly Ayotte, R-N.H., who frequents the running mate shortlist chatter, at a July Fourth parade in Wolfeboro, N.H., Ann Romney said she and her husband have “been looking at” the possibility of choosing a woman to run alongside him. “And I’d love that option as well,” she said.

Do you feel Romney’s image is accurate or misconstrued? Let is know in the comments below.

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