That’s the gaze that keeps the Beliebers believing!
After taking to social media last week to release his new fragrance “The Key,” Justin Bieber launched a commercial teaser, and boy, he’s growing up to be one handsome man.
Justin’s manager Scooter Braun tweeted:
The video was released on Bieber’s YouTube channel entitled, “kidrauhl,” the very same channel that he posted videos to before reaching superstardom.
Justin told People Magazine:
The Key means a lot to me as a powerful symbol to believe, and this new fragrance is my message to my fans to always believe in their dreams.
For all you Beliebers, you’ll have to purchase this fragrance for yourself just to see exactly what this “key” opens. One thing is for sure, the packaging definitely assures us that Bieber is not the “baby, baby, baby…” singer anymore.
‘The Key’ will unlock a personal side of me they’ve never seen before, bringing us closer than ever,” he says.
Check out the teaser commercial below.
