TIDAL’s Black Ball live stream comes less than one week after the company produced a star-studded benefit concert starring Beyoncé, Nicki Minaj, TIP, Alicia Keys, Common, and more. Needless to say, the music streaming service has made a clear commitment to artists’ philanthropic endeavors.
The show will go down at the Manhattan Center/Hammerstein Ballroom in NYC. Alicia Keys, co-founder of KCA, said this of the big night: “We have an electric lineup of performers both legends and new-comers this year and I know the energy in the room is going to be ALIVE. I’m so excited for Black Ball to livestream on TIDAL, giving so many people the chance to join in the fight against AIDS, and experience this truly magical night where all my worlds come together!”