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When a supermodel gears up for a full photo shoot, there is normally a set, proper lighting and a full crew on hand to make sure the photos look their absolute best. 

Jourdan Dunn had different plans when she set up her own little shoot to partake in rag & bone’s D.I.Y. Project, wherein participants capture candids of themselves wearing the label’s denim line.

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The model mommy photographed herself in London at her new apartment, and in New York City at Central Park during the magic hour with the perfect lighting, and of course, the perfect subject. 

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The campaign’s aim is to capture the beauties in their element with no makeup crew, no lights, just the intimate moment between a girl, her rag & bone denim and her camera. 

Check out Jourdan working the D.I.Y. project in the gallery above.