The Trayvon Martin case has captivated millions worldwide and the proof is in the Change.org petition started by Tracy Martin and Sybrina Fulton, which calls for the prosecution of their son’s killer, George Zimmerman.
According to Mashable, the Change.org petition has become the fastest-growing campaign in the site’s history.
“Prosecute the killer of our son, 17-year-old Trayvon Martin,” has gained over 2.1 million signatures since it launched on March 8 and at its most viral stage more than 1,000 people were signing the petition each minute.
An infographic released by Change.org detailed the role of social media, which drove national attention toward Trayvon’s case.
Jackie Mahendra, Change.org director of storytelling told Mashable:
“The overwhelming public outcry has not only brought some comfort to Trayvon’s family, but has prompted action at all levels of justice…People truly are finding their voice through social media and channeling their anger into action.”
It took a while for social media users to learn about the case. #Trayon first trended on Twitter March 17, three weeks after the teen was shot to death by the neighborhood watch volunteer.
On March 26, one month after Trayvon’s death, his parents led a march through Sanford, Fla., carrying the 2 million Change.org signatures on a banner.
Change.org proved that the voice of the people is too loud to be silenced when a wrong has been committed. #HoodiesUp