The Daily Grind Video

From Gossip Girl, to the big screen, to fashion, Blake Lively is heating up Hollywood with her fresh face and timeless beauty.

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The Savages star is the face of Gucci’s new female fragrance, Gucci Premiere, and her campaign ad is smoking hot!

In a black and white ad that shows a reflection of the gorgeous starlet, Lively is stunning in a sparkly, backless dress, paired with loose old Hollywood glam waves. 

“In conceiving this fragrance, I was inspired by timeless Hollywood’s golden era,” Gucci’s creative director Frida Giannini said in a statement. “Blake’s unique style and charisma brings that allure to life in a very contemporary way.”

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A short film of the blonde-haired beauty and the Gucci campaign is set to premiere at a special event during Venice Film Festival on September 1st and we’re sure it will embody every ounce of Blake’s fabulousness. 

Check out the Gucci ad above that proves Ms. Lively is the definition of glamorous.