The Daily Grind Video

Even though it’s still beautiful outside, the fall season is in full swing for the fashion world. With the change in season comes a new batch of ad campaigns and like every other season, everyone’s trying to develop some type of edge to make their ad stand out from the others.

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For fashion house Dior Homme, the edge didn’t come from the actual ad, but from who photographed it. Fashion God Karl Lagerfeld held that title! He was on hand to photograph the looks for the ad campaign, and while it’s only comprised of three shots, each one is very well defined and depicts Dior’s streamlined and almost rigid aesthetic for their men’s division.

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The shoot was on location in the middle of a forest, which actually went well with the black and green color scheme. Check out the pictures from the Karl Lagerfeld-photographed Dior Homme Fall 2012 campaign in the gallery above!