Subscribe
The Daily Grind Video
CLOSE

There’s a reason our parents look down on tattoos, and this kid (whose name remains unknown, fortunately for him) is it. Tattoos are forever, and in his case, so are tattoo fails.

Rather than being expectedly appalled by this young man who decided to etch his streetwear Play Cloths label onto his FOREHEAD, rapper Pusha T praised him for being the stan that he is when he posted the above pic on his Instagram and Twitter, saying, “You sir are a king!! Anyone who tells u different is a liar and there mother didn’t want them at birth… @playcloths #PC4LIFE.”

Gone are the days when we broke the bank to cop all of our favorite brands. We’re apparently in an era where true label whores must prove their passion for fashion by inking their dedication onto their skin permanently.

And as you can see, this kid is no rookie: the “Running Jack” logo is joined by the likes of Ferrari and Chanel.

Uh…More power to him. We’ll just stick to wearing our logos on our sleeves, though.

PHOTO CREDIT: INSTAGRAM