The Daily Grind Video

Who says spending can’t be stylish?

Thanks to RushCard, a leader in the prepaid card industry, and the help of fashion designer and style icon Kimora Lee Simmons, your prepaid Visa RushCard can be as trendy as the wallet you carry it in. For the first time in a decade, RushCard has revamped their look, offering seven new card designs, two by the queen of fabulosity herself.

The stunning new designs were chosen from direct customer feedback and the brand’s desire to offer unique and appealing options for new and existing cardholders.

“The new RushCards are designed to enhance our members’ loyalty and sense of belonging, especially since they took an active role in the process. The final product is nothing short of extraordinary,” said Russell Simmons, co-founder of RushCard. “These cards clearly illustrate that RushCard is on the cutting edge of a growing industry, and set RushCard apart from others as a company that is innovative and tuned into what our customers want.”

The new card portfolio is not only set to be a hit for customers, but they’re already receiving positive industry response as a winner of the 2014 Paybefore Award for “Best Dressed” category for innovative design. The collection features cards with pearl overlay and colorful options to please anyone’s style, including Kimora’s glamorous sequin and suede designs.

“My new cards are smart and chic and exactly what every girl should have in her wallet,” states Kimora. “I wanted the designs for the cards to be unlike anything else on the market and I think we achieved that. I am thrilled with the outcome and excited for our customers to start using them.”

The cards will continue to offer RushCard’s existing services that offer more financial freedom, including the ability to direct deposit payroll funds and shop anywhere Visa debit cards are accepted, even online. See her exciting new designs below.