The Daily Grind Video

Willow Smith might not even be legal enough to go to an R-rated movie yet, but she’s already landed her first major fashion campaign.

The 14-year-old daughter of Will and Jada Pinkett Smith is the new face of Marc Jacobs, and stars in his Fall/Winter 2015 collection campaign.

Joining the young singer for the high-fashion line is legendary singer Cher, who was unveiled with the collection on May 27th.

Marc Jacobs posted the campaign photo of Willow to his Instagram, writing a lengthy caption:

Ever since our first Juergen Teller ad in 1998 which featured Kim Gordon on stage wearing my dress, I have always preferred collaborating with the people who inspire me to give new life to the clothes we show on our runway.

Over the years we have photographed an incredibly diverse and exceptional group of talented friends and individuals who I greatly admire: Victoria Beckham, Jamie Bochert, Jarvis Cocker, Sofia Coppola, Miley Cyrus, Dakota Fanning, William Eggleston, Jessica Lange, Jennifer Jason Leigh, Stephen Malkmus, Samantha Morton, Kate Moss, Charlotte Rampling, Winona Ryder, Stephanie Seymour, Cindy Sherman, Michael Stipe, and Rufus Wainwright, just to name a few. Beauty, style and talent know no age. It is those individuals whose creativity, unique vision, and voice inspire all of us here to create and express ourselves through our medium: fashion.

Photographed by David Sims, this season’s ads feature friends, each of whom evoke a sense of intrigue and inspiration and collectively provoke a true consideration for individuality.

Here today I would like to share (not CHER) with you first, the talented, stylish and charming Willow Smith @gweelos

Stay tuned over the coming weeks for more…

What do you think of Willow’s campaign photo with Marc Jacobs?


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