Only Jay-Z could bring out a crowd as eccentric as this one! 

Hip-hop, Hollywood and reality TV stars alike were out in full throttle last night as they came out to celebrate the official launch party of NBA 2K13.

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The event appropriately took place at the 40/40 in NYC to celebrate the launch of the video game that officially hits stores on October 2nd and was executively produced by Jay-Z. 

Jigga man, who often skips the red carpet scene, posed for an array of photos after opening it up for guests that included Meek Mill, Bow Wow, BK Net Kris Humphries, Talib Kweli, Bridget Kelly, Tracy Morgan, the cast of Jersey Shore, and just about everyone who was anyone. 

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Meek Mill took to the stage to entertain the masses, and Hova mastered yet another event. We guess just about everything is less stressful than planning an event for the President!

Check out the photos from the event at the 40/40 Club in the gallery above. 

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