The Daily Grind Video

Sometimes it’s not a good idea to have young children around expensive clothing, but if you’re Romeo Beckham, you kind of get a fashion pass that lets you jump, play, frolic and star in a major fashion ad campaign like Burberry’s Spring 2013 collection. 

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Burberry is mixing things up with metallic for their Spring 2013 collection that features high shine fabric in fluorescent colors paired with their signature branded plaid. The expected attention to details such as collars, purse trimmings and hardware are still classically Burberry, but the line seems fresher, newer and just all around more fun, especially with Romeo’s presence. 

The son of Victoria and David Beckham must have a natural penchant for being in front of the camera, because he is an absolute pro at his first try in the latest Burberry ads. 

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Aside from this being his first major campaign, the 10-year-old Beckham was shot by famed photographer Mario Testino for the Spring/ Summer 2013 ads and has already been promised a Vogue editorial when he is 16. 

What can he say, it runs in his blood. Check out the video above.