In today’s collaboration-heavy market, it is not unheard of for an artist to work on a collection with a fashion brand, however Curtis Kulig, aka Love Me, may have found a way to step outside the box of your average collaboration.
We say this because more often than not, an artist will collaborate with a brand that they can actually use, but Curtis decided to work with Smashbox, a company known for their cosmetic makeup.
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The collab is essentially a capsule collection of cosmetics adorned with his Love Me signature on everything from the packaging to the actual makeup. Curtis has worked on everything from hotel and restaurant decor, to sneakers with Vans, and even the tile work at the bottom of a swimming pool at a Miami hotel.
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Take a look at the entire collection of products from the Smashbox x Curtis Kulig ‘Love Me’ Cosmetics Collection in the gallery above. You can also watch Curtis explain the collection with Smashbox in the video below.
