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The Casio G-Shock has long been acclaimed as not only one of the most durable endurance watches, but also as the timepiece of the stylish ones on the go, and it doesn’t hurt that the brand also knows how to throw a damn good party.

Following a press conference that unveiled the new generation of G-Shock wrist pieces, and the presentation of the first of its kind formal watch, the Metal Twisted G-Shock (MT-G) collection, the after party kicked off with a performance from Yelawolf, but he was just warming the stage for the real honor of the night, Eminem.

The company unveiled a new Detroit-themed, limited edition watch honoring Em – featuring the Detroit skyline on the band – before he hit the stage in a camo jacket and performed hits like “Kill You,” “Criminal,” and “Stan” with former D12 member and producer Mr. Porter by his side, before doing an encore of “Lose Yourself.”

The star-studded crowd featured the likes of Fabolous, Melanie Fiona and the entire cast of the new Netflix hit, Orange is the New Black. Check out the red carpet arrivals below, and check out some Instagram action from the event here, and a short clip of Em performing here. 

Adrienne Bailon took some time off from her seat at The Real to walk the red carpet in high waist leopard pants and a cute blonde bob.

Doug E Fresh was on the scene in the Gucci shades.

Estelle kept it chic in quilted denim and a silk head wrap.

Fabolous kept the leather short trend alive with a gold rope chain and a pair of Jordans.

Brooklyn Net Brooke Lopez was on the scene with an injured foot.

Melanie Fiona and her lovely legs played up black scalloped shorts and a camo top. Take a look at that stunning brooch.

They look a lot different outside of their prison garb! The cast of Orange is the New Black: Danielle Brooks, Natasha Lyonne and Samira Wiley.

Out of her meth-head-Jesus-loving character, Taryn Manning looked pretty in pink. We wonder if she caught up with 8 Mile on-screen boyfriend Eminem backstage.

Star of the upcoming film The Butler, James Marsden modeled one of G-Shock’s new designs.

Rosie Perez was looking gorgeous as usual as she arrived on the red carpet.

Model Jessica Stam brought synchronized swimming to her pant party on the red carpet.

PHOTO CREDIT: WENN