The Daily Grind Video

If you were in New York City this past weekend, there was no other place to be except Terminal 23 in Midtown Manhattan.

Team Epiphany curated a room of handpicked industry insiders, tastemakers, and celebrities to preview EA Sports’ newest gameNBA LIVE 16. In attendance were NBA ballers Russell Westbrook and Chandler Parsons, who sat down with EA Sports developers to test out the game’s state-of-the-art Pro-AM feature, graphics, and gameplay.

While attendees enjoyed special cocktails by Avion tequila and Heineken, they were afforded the opportunity to watch a dope performance by rap legend Jadakiss. Other celebrities like Jim Jones, Treach of Naughty by Nature, La La Anthony, and Maino were also spotted enjoying the NBA LIVE 16 festivities.

EA’s NBA LIVE 16 hits multiple platforms on September 29. In the meantime, check out the event in the gallery below.

PHOTO CREDIT: Team Epiphany

EA SPORTS & Russell Westbrook Host NBA LIVE 16 Preview Party In NYC
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