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Will this be enough to bring Puma to prominence?

Following that awkward moment when Kanye West asserted that his sister-in-law would not sign with Puma, and the brand subsequently confirmed that the teen had, in fact, joined their team as a brand ambassador, Kylie Jenner‘s first Puma ad is here.

The campaign is for the new Puma fierce women’s trainer, a sneaker that bares resemblance to Rihanna‘s recently released Fenty trainer. We have to admit, we’re only used to seeing Kylie completely glammed out in six-inch heels and designer threads, so we’re not quite sure how to feel about this.

We’ll have to wait and see what comes next from their partnership. The Puma fierce women’s trainer releases on April 1st.

SOURCE: Highsnobiety | PHOTO CREDIT: Instagram

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