How Grillo’s Pickles Grinded To Become Cardi B’s Favorite
How Grillo’s Pickles Grinded To Become Cardi B’s Favorite Healthy Snack
From a Boston street cart to Barti’s Instagram, these healthy and delicious pickles are making a killing.
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Cardi B had been repping for Grillo’s Pickles on IG way before she was on top of the Billboard charts.
And it’s no coincidence that Cartier Bardi’s favorite pickle brand is blowing up as quickly as her music.
Whole Foods, Publix, Kroger, Wegman’s and more retailers carry Grillo’s original, hot and bread and butter flavors.
Check out Cardi’s Instagram co-signs below, and keep flipping to learn about Grillo’s grind to break into the pickle game, in the words of founder Travis Grillo.
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Grillo’s was founded in downtown Boston, where Travis Grillo and his friends would sell two spears for one dollar.
Travis would make the pickles by night using an old-school family recipe, the same one he remembers eating every summer as a kid.
Then, in the morning, Travis would bike to the Boston Common and set up the cart with his buddies.
It was a small business, but Travis worked hard for it. He made more pickles, biked more miles, and slept less hours than he ever had before.
Soon, Whole Foods Markets and the Boston Red Sox asked to feature the pickles. Others promptly followed. And today, Grilloʼs Pickles is nationwide.
Even so, not much has changed. At its core, the company is still Travis and friends encouraging folks to try these awesome pickles, just like years ago in the Boston Common.
The pickle itself hasn’t changed either. It’s still garden-fresh, all-natural, and refreshingly delicious, and what some call the best pickle in the world.
Crisp. Clean. Fresh. There’s a reason these pickles spread from one single cart to hundreds of grocery stores and restaurants in just a few years. It’s the taste.
while most of today’s pickle companies drown their products in chemicals and preservatives like calcium chloride and sodium benzoate, we don’t.
Our brine consists solely of water, distilled white vinegar, and salt. That’s it. Then we toss in some organic dill, some fresh garlic from California, and some grape leaves as a natural preserver.
So this isn’t just the best tasting pickle around, it’s the healthiest, too.
Travis Grillo: self-made man, old-school Italian, arts and culture enthusiast, healthy lifestyle supporter, loving son, proud father, and definitive pickle expert.
Travis has many passions and unique characteristics that all merge to shape Grilloʼs Pickles.
Before founding the company, Travis almost joined Nike as a sneaker designer. A very skilled artistic creator with a love for shoes and clothing, it was the logical next step in his career.
Fortunately for pickle lovers, it fell through and – in a moment of inspiration – Travis decided to give selling his family’s delicious pickles a try. He packed up his 1985 Cutlass Supreme and set up his homemade pickle cart in the Boston Common.
With his passion, famous pickle suit, and the lasting impression of the delicious fresh pickles, it wasn’t long until Travis got discovered by the press and invited to sell his fresh, all-natural pickles at Fenway park and local grocery stores. It took only a few short years for Grilloʼs Pickles to grow into a national brand, a force in the pickle game.
Of course, Travisʼ own personal attributes, his many talents and interests, shine through in the company. Grilloʼs makes sick shirts, hats, shoes, and hoodies.
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