Most fans remember TLC’s Chilli as 1/3 of the best-selling girl group of all time. With 45 million albums to her credit, the starlet once voted one of People Magazine’s 50 Most Beautiful People is known just as much for her athletic physique and anti-aging Cover girl good looks as she is for her group’s record-breaking success.In April, Chilli partnered with the Dasani brand to give women one of her staple beauty secrets: water. “People have always asked me questions about how to take care of their skin. Drinking plenty of water has always been a part of my daily routine. It hydrates the skin keeping it taut and supple,” she reveals. The campaign which states “The simple moments are most refreshing” will be launched in radio, print, digital and in-store ads. The campaign targets African-American moms “in an effort to increase household penetration and frequency,” said Yolanda White, assistant vice president of African-American marketing for Chilli’s eleven year-old son is pictured alongside her in many of the ads.
Trending
