The Daily Grind Video

Saint Laurent Paris, formally known as Yves Saint Laurent, may not have gotten the best reviews after the name change, however the clothing always speaks for itself. We still have not seen a physical collection in stores just yet, but the Fall/Winter spread is slowly being released and with any collection comes an ad campaign!

PHOTOS: F*ck Your Feelings! Hedi Slimane Finds The YSL Name Change Controversy “Interesting”

Hedi Slimane may be well known as a designer for the brand, and previously Christian Dior, but he has found great success as a photographer as well. Always in black and white, Hedi brought his brand of mysterious and dark imagery to the ad campaign for Saint Laurent Paris for Fall/Winter 2013.

PHOTOS: Why Ask “Y”: Saint Laurent Releases New Packaging & Logo

For now there are only three images out for the collection and all of them show very little clothing. There are 15 images in total, but we won’t see all of them until later this year. You can check out the first of the advertisements in the gallery above.