Yasiin Bey knows how to change more than his name. The Brooklyn emcee/actor, formally known as Mos Def, is changing clothes for the A. Sauvage Fall/Winter 2012 ad campaign.
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Photographed by the brand’s designer, Adrien Sauvage, the concept of the spread is “to explore the word suit and what it suggests.”
Yasiin dons garments from the 2012 Autumn/Winter collection whilst traveling on the road from New Orleans to Houston, Texas – all while avoiding Hurricane Isaac.
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Sauvage encourages the artist to express who he is while wearing a suit, with no directorial interference. Having established the loose parameters of the experience, it’s left up to each subject to decide what to wear, diverse as they are, from the collection.
Take a look at some of the pieces from the collection in the ad campaign starring Yasiin Bey in the gallery above!
