The Daily Grind Video

When it’s time to take your design talents to the bank, why not employ your model siblings to help you bring it home the right way? That’s exactly what Rob Kardashian did when he employed little sisters Kylie and Kendall Jenner to model his new sock line. 

Late last yearthe young Kardashian was gearing up to start his own sock line, Arthur George, but we didn’t hear much about it after that. 

Now, Robert has paired up with Neiman Marcus to launch the Arthur George Collection that not only entails socks, but leggings and stockings too.

Photographer Nick Saglimbeni shared some exclusive behind the scenes shots from the Arthur George for Neiman Marcus shoot. Take a look!

Of course Rob had stunning, younger sister Kendall Jenner on set as well.

A little peek at the product. 

Those socks sure do look comfy, 100 percent Egyptian cotton? $30 bucks for high end socks? Yup, we gotta keep up with this guy, because he might have something brilliant on his hands. 

PHOTO CREDIT: Nick Saglimbeni