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BET is pulling out the red carpet once again for this years BET Awards. The cable network held a press conference today to announce the nominations for the 2010 BET Awards. Announcing the awards were BET President of Music Programing and Special events Stephen G. Hill, Dirty Money, and Queen Latifah who will serve as this years host, taking the reigns from last years MC Jamie Foxx.
‘I got to make sure I do my job, and believe me we are going to have an amazing time this year, this year is going to be so incredible.’ said Latifiah of her role as host. Latifah refused to give up any surprises she has in store for this years show, but she did state that ‘there is no limit to which I will go to make sure that the 2010 BET Awards is the greatest show on earth.’

This years top nominees include Jay-Z who is nominated for five awards, followed by Beyonce, Alicia Keys, Trey Songz, and Melanie Fiona who are all nominated for four awards.

To commemorate the tenth anniversary of the production BET has added a few new categories including Best International Act which features internationally successful artist such as Sade, K’NAAN, and Estelle. They have also introduced the Centric Award where nominees include Monica, Chrisette Michelle and Melanie Fiona and the Young Stars award where Keke Palmer, Williow Smith are Lil JJ are just some of the young starlets nominated.


A few nomineees that may be a surprise to fans are Justin Bieber who is nominated for Best New artist along with Wale, Young Money, and Melanie Fiona, Selena Gomez who is nominated for the Young Stars Award and Esther Dean who is nominated for Best Female Hip Hop Artist.

It seems as if the 2010 BET Awards is also going to be jam packed with performances. Diddy-Dirty Money, Trey Songz, Nicki Minaj, and Drake are just some of the few artist scheduled to hit the stage.  The network is definitely giving fans something to look forward to. During the announcements  Diddy proclaimed that ‘hands down when you look at an awards show from beginning to end the BET awards is the best awards show that’s out there right now.’ Diddy even stated that the release date for the Dirty Money album entitled ‘Last Train To Paris’ will be released at midnight after the award show is over. Diddy also announced that he will be hosting the awards after party which will broadcasted live on BET.

The network is also using this years awards to launch their Music Matters initiative which will showcase groundbreaking up and coming music and talent.