OK Go has managed to release yet another video destined to go viral on YouTube. The visual interpretation of “End Love”, the third single off of OK Go’s Of the Blue Colour of the Sky, can only be described in four, beautifully cool words: stop motion animation choreography.
The LA-based band is known for churning out creative and unique videos to go along with their special blend of alternative rock, pop and dance music. Their video for “Here It Goes Again”, which involved the four group members performing synchronized dance moves on treadmills in a single take, won the 2007 Grammy Award for Best Short Form Music Video. It remains one of the most watched videos on YouTube, with over 50 million views since it debuted on the website on July 31, 2006.
OK Go’s “End Love” video, although more simple than “Here It Goes Again”, is equally fun to watch. It involves four men, each dressed in various basic colors, dancing in staccato.
Just watch.
NEXT PAGE WATCH VIDEO FOR ‘END LOVE’ BY OK GO
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