Online Retailer Apologizes For “Rape Us Now” Black Friday Slogan
SuperGurl is now the latest retailer to catch some heat after an inappropriate advertisement was featured on its website for Black Friday. The Singapore-based online store posted a picture of a woman posing suggestively along with the words “Rape Us Now” printed beside her.
Pretty pathetic reference for a sale.
Understandably, users were “disgusted,” and took to the company’s Facebook page to voice their displeasure. As a result, SuperGurl’s Creative Director, Jordus Lim, issued the following apology: As the director of the company, I have failed to review my Graphic Designer’s work before approving the image to be displayed on our site. I hereby acknowledge that we have made a mistake, and that our caption does not advocate the right values to the young women community today.
While some accepted the apology, others pointed out that the store also sells a “Hit Me” baseball jacket for women. SMH.
This comes after a recent holiday ad from Bloomingdale’s seemingly encouraged date rape.
SOURCE: NTRSCTN, Daily Mail | PHOTO CREDIT: Twitter
