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Is this a genius way to calm safety concerns, or just the latest tool to creep?

Uber has implemented a new safety feature that allows users to track family members’ rides in real-time. The feature, called Trip Tracker, is an example of Uber’s recent focus on safety following multiple news reports of disturbing occurrences between drivers and riders.

Trip Tracker is part of Family Profiles, another Uber feature that allows users to add family members to a single profile, with rides billed to the profile organizer. Despite the name, the users don’t have to be related, so we’re sure this tool will be used to keep tabs on significant others as well. Read more here.

Do you think Uber is doing enough to improve the safety of their rides?

SOURCE: Mashable | PHOTO CREDIT: Getty

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