Today marks 18 years since the devastating September 11th attacks that changed the country as a whole. Every year, most Americans honor the ones we lost on that fateful day, while others have managed to turn other people’s pain into profit.
Even some of the most popular brands we know have been hit with accusations of using tragic events just to be apart of a conversation on social media. An article in Ravishly pointed out:
Co-opting one of our nation’s greatest tragedies to curry capitalism borne of people’s intense grief and pain is not in any way OK.
Check out these companies accused of using 9/11 for promo purposes only.
1. Frontline CigarsSource:Twitter
Very subtle, guys.
Florida c'mon man pic.twitter.com/HU4y2rxgFG— pazuzu's petals (@online_shawn) September 6, 2016
Floridians, Yall tried it.
Remember this mishap?
We will never forget. pic.twitter.com/7zJrh3ACWh— Applebee's Grill + Bar (@Applebees) September 11, 2014
When opportunity knocks, Applebees answers.
Out of respect for the victims of September 11, we won’t be tweeting tomorrow. We will be back on September 12. #neverforget— Sherwin-Williams (@SherwinWilliams) September 10, 2013
Thanks for weighing in, Sherwin-Williams
6. Medieval TimesSource:false
Who knew Medieval Times even had a Twitter account?
7. Waffle House
It's about America today pic.twitter.com/sOKZhZMTkU— Waffle House (@WaffleHouse) September 11, 2014
Waffle House usually can do know wrong, so we may let this one slide.
8. Marriott HotelSource:false
But what does….nevermind.
9. White CastleSource:false
Thanks White Castle, but nah.
10. Bass Pro Shops
We will never forget. pic.twitter.com/H7KpEcqjPG— Bass Pro Shops (@BassProShops) September 11, 2014
Nice sentiment, but it reeks of thirst.
The branding here really takes away from the sentiment.. pic.twitter.com/z1dXF8ivhL— Seth Fiegerman (@sfiegerman) September 11, 2014
Really CVS? With the logo and all.
12. Vitamin ShoppeSource:false
Putting your logo on a memorial post — very classy VS.