Carmelo Anthony Launches Cannabis Brand 'STAYME70'

Source: Michael Simon / Getty

Last week (April 17th), The Travel Agency, New York’s premier cannabis destination, teamed up with 10-time NBA All-Star Carmelo Anthony to celebrate his debut cannabis brand, STAYME70. In celebration of the launch and the 4/20 holiday, Anthony made a public appearance at The Travel Agency’s Fifth Avenue location to meet fans and debut his newest venture.

While at The Travel Agency, the New York Knicks legend met fans, who gained VIP access – including autographs and photo ops – through purchasing the debut collection, while enjoying The Travel Agency’s fan-favorite DJ series Airwaves.

“It’s a legendary moment in cannabis history to welcome Hall of Famer and New York icon Carmelo Anthony to The Travel Agency,” says Paul Yau, CEO and co-founder of The Travel Agency. “As the first adult-use dispensary on Fifth Avenue, we’ve always aimed to set the standard, and this moment not only celebrates Melo’s entry into New York cannabis, but also cements New York’s place as a global leader in the industry.”

STAYME70, pronounced “Stay Melo,” was made in partnership with renowned cannabis entrepreneur Jesce Horton and award-winning creative director Brandon Drew Jordan Pierce (“Beedy”). The partnership between STAYME70 is a natural extension for both brands, with both carrying core missions of bringing social equity into the cannabis industry, prioritizing working with BIPOC-owned businesses, and reinforcing the commitment to social justice and economic empowerment.

Carmelo’s visit drew hundreds fans to The Travel Agency’s Fifth Avenue dispensary. The event was part of The Travel Agency’s “High Neighbor” series –a 4/20 celebration reimagining suburban nostalgia through a week of immersive, neighborhood-driven cannabis experiences.

The Travel Agency is proud to partner with the New York legend, and welcome STAYME70 across all three of its NYC locations. This partnership marks the beginning of a larger mission — rooted in dismantling stigmas, championing equity, and bringing creativity, joy, and culture into the cannabis industry. Congrats to Carmelo Anthony! Check out some photos from the event below!