I love being FIRST, the first to have a fashion show in Radio City Music Hall, the first female urban brand, the first to use an array of multi-ethnic models in a fashion show, and the first designer to end a fashion show with her family. Now I have another FIRST for you! I’ll be the first to stream a fashion show LIVE at Times Square! My Spring 2010 collection, called Moroccan Kiss, will be streamed live on Tuesday, September 15th, @ 8:30pm at the cross-roads of the world in New York City.
Connecting to consumers has been the topic of conversation for every designer. Brands must communicate to their fans constantly, keeping them up to date on what’s new. I thought: how I can speak to my fans in a new, interesting, and over-the-top way? What better than giving a first-hand look into my new collection in the largest venue of the world?!?
You get more than just the fashion show with this live feed! Robert Verdi, celebrity stylist, will be interviewing celebrities on the red carpet and dear friend Kim Kardashian will give viewers an exclusive view backstage, models, make-up, madness! We also have Adrienne Bailon interviewing our stylist, picking her brain on how to put looks together!
I’m very excited to be able to share my exciting world with you in a ‘larger than life’ way! Hope to see you there!
P.S. – be sure to get to Times Square early for some fun & games! Two lucky winner get the chance to win tickets and be whisked away to the actual fashion show!
Love and Light, Kimora