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Ever since the ad campaign was announced back in March, we have been patiently waiting for the day that pictures surfaced of Kate Upton as the face of Bobbi Brown.

The day officially came this morning, when Bobbi Brown Cosmetics posted a sneak preview on their Facebook page. And, just as we suspected, the model looks absolutely stunning.

The jaw-dropping ads are to celebrate the 32 new shades of lipstick being added to Brown’s original Lip Color collection. According to a press release, this is the brand’s widest and most diverse color range.

Like us, Bobbi Brown found herself in utter admiration of Kate. We mean, obviously.

“I admire women who create their own rules, so I was naturally drawn to Kate because she’s a maverick who has carved her own path to success,” says Brown in a statement. “Kate is proud of her healthy body and has a beautiful face for makeup. She is a real woman, a natural beauty, athletic, and radiates confidence, but doesn’t take herself so seriously.”

New lip colors will be available this July, but in the meantime, check out this video of Kate Upton sharing her beauty secrets.

PHOTO CREDIT: Bobbi Brown

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