Rich The Kid had no idea that his “New Freezer” track would take off the way it did. But thanks to social media, the #NewFreezer challenge has everyone bopping to the infectious beat — even Waffle House employees. Shout out the good folks in Baton Rouge. This is epic.   Hit the flip for more.

New York’s most famous social media stars got together for this lituation, which just so happens to be our Friday mood. Who can you spot doing the #NewFreezer challenge?