The cosmetic line is loving the singer so much they have now made her the spokesperson for their Viva Glam lipstick campaign.
In case you need more of a reason to spend your dollars on some new lip, MAC is donating 100% of the proceeds from the lipstick to AIDS research and the initiative has already raised over $250 Million for the MAC AIDS fund.
Ri Ri recently told WWD:
“When you think of makeup, the brand that pops into your mind — for something legit — is MAC. Whatever colour you want, it’s like ‘Let’s go to MAC.’ I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved makeup, and I always said that if I do it, I want to do it with a credible brand.”
And the love is mutual. John Demsey, group president of the Estée Lauder, MAC’s parent company says:
“We always say that MAC likes to go on a date but doesn’t really want to go into a relationship. This relationship with Rihanna is a long-term one.” And boy are we happy about that! Happy shopping, ladies.
Ladies, get start stacking your coins. The collection is set to hit stores in January 2014.