<p> </p><p>While attending NYU and working at Dooney & Burke on Madison Avenue (NYC) in 1988, Simone Boyles filled in for a friend at as a babysitter. This led to an opportunity for her to work for ‘Jane Doe’, a major player in the fashion’s wholesale industry. Simone established a good rapport with her and quickly became her assistant. Within six months, Simone rose to a sales position within the organization, closing her first deal with Fran Erico (the original owner of Equinox). Simone’s charismatic personality was the key ingredient that led to her success as a salesperson, and over the next four years she worked within various corporations and in multi-line showrooms.</p>
