The most alluring thing about celebrity is that we never really know what lays beneath the picture perfect surface, and once we do, the celebrity loses it’s mystique…but one thing we will always be interested in is celebrities who never lived to tell their full story, and Beyonce…always Beyonce.
According to a report released by WWD, celebrities who have over saturated the market aren’t the ones who are selling, but when you put a dead celebrity on the cover of a magazine, the issue is sure to intrigue the masses.
According to WWD, Vanity Fair is the master of this practice, featuring deceased celebrities ranging from Grace Kelly, Elizabeth Taylor, Marilyn Monroe, and the latest, Princess Diana.
Vanity Fair’s bestseller so far this year? It was that young ingenue Hepburn — 308,000 copies, including digital replicas, almost 100,000 more than the worst-seller, Taylor Swift in April, who sold a little more than 211,000 copies, according to the Alliance for Audited Media.
But there is only one woman who can outsell all the dead people and the ever-popular FLOTUS, Michelle Obama, and she is Beyonce. When the songstress covered the March issue of Vogue, she outsold an exclusive interview in April with Michelle Obama, 355,397 to 293,798, a difference of about 60,000 copies, digital replicas included.
Girls really do love Beyonce.
CREDIT: WWD
