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<p><em>Snoop Dogg (AKA &ldquo;Tha Doggfather&rdquo;) collaborated with Serious Pimp to develop the &ldquo;OG Bandana&rdquo; Sunglasses, which are now available on Snoop&rsquo;s official webstore: SnoopDogg.com. Additional new styles reflective of Snoop&rsquo;s personal brand are also coming soon.</em></p><p>January 19, 2010 &mdash; Spotted frequently pimpin&rsquo; in Serious Pimp Sunglasses Snoop Dogg recently added the sunglasses line to the official Snoop Dogg web store. This announcement showcases Snoop&rsquo;s passion for the ultra-hip Serious Pimp &ldquo;OG Bandana&rdquo; Sunglasses. Greater collaboration between Snoop and Serious Pimp is expected and will expand his international sunglasses line.</p><p>Hip-hop entertainers and fashion conscious fans are frequently spotted in these glasses, which are known for their unique design and hot colors. During an appearance by Snoop Dogg on &lsquo;Who Wants to Be a Millionaire&rsquo; Regis Philbin commented on Snoop Dogg&rsquo;s sunglasses proving that these glasses are for the style-savvy at any age.</p><p>&ldquo;We are excited that Snoop chose to feature our sunglasses on his official web store,&rdquo; said Damian Kutzner, Serious Pimp CEO. &ldquo;It&rsquo;s been our goal to create eye-catching sunglasses designs that embody the Hip Hop style and attitude. We look forward to developing more high-end signature sunglasses for Snoop Dogg and the Hip Hop community.&rdquo;</p><p>Serious Pimp recently sponsored the private CD release party for Snoop Dogg&rsquo;s newest CD Malice N Wonderland. Snoop Dogg and others from Tha Dogg Pound were caught sporting Serious Pimp style at the party.</p><p>&ldquo;Snoop&rsquo;s style is fresh. He added the Serious Pimp &lsquo;OG Bandana&rsquo; Sunglasses to his web store because they reflect his style,&rdquo; said Kutzner. &ldquo;Snoop&rsquo;s got a great eye and knows what his fans want. Because of this partnership they can now get it direct from Snoop&rsquo;s store.&rdquo;</p><p>Serious Pimp Sunglasses have also been seen on DJ Quik, Ice-T, and members of Tha Dogg Pound and The Game, among others.</p><p><strong>About Serious Pimp</strong><br />Serious Pimp designs sunglasses that blend Hip Hop style with MMA attitude. Since its inception in 1999, Serious Pimp has been a supporter of mixed martial arts, sponsoring a long list of fighters. Created by serial entrepreneur and business mogul, Damian Kutzner, Serious Pimp sunglasses and clothing is worn by entertainers and MMA fighters such as Snoop Dogg, Ice-T, Kimo Leopoldo and Jake Shields. For more info visit: <a href="http://www.seriouspimp.com/"><span style="color: #ee0000;">http://www.SeriousPimp.com</span></a></p&gt;