Wondering just how good a bad gal smells?
Well find out come September when Rihanna’s new fragrance hits a department store near you.
For now, we have a new ad campaign for her fourth scent, Rogue, which features a sultry and sensous Rihanna in black and white. Shot by Mario Sorrenti, RiRi is perched on a chair with her legs up and her dress strap low as if she’s inviting us to come hither and get a whiff.
The ad depicts the attitude of the perfume, which is to encourage women to expres themselves however they choose.
She explains:
People are always changing and evolving and with Rogue I wanted to switch it up to reflect who I am today. I made it for all women, for every mood.
The 4.2 oz bottle will retail for $69, and special limited-edition gifts will be offered with a purchase.
And for the Navy members wondering what it will smell like, WWD says it’s a “blend of lemon blossom, cyclamen, jasmine, rose, plum and suede over a musky base of woods, patchouli, vanilla and amber.”
Now that sounds bad, but in the best way possible, of course.
SOURCE: WWD
