Janet Jackson is getting into the ‘undies’ business.
The singer — one of Us Weekly’s weight winners — has partnered with Australian fashion designer Bruno Schiav to launch a line of lingerie called Pleasure Principle. (Her 1987 tune, ‘Pleasure Principle,’ inspired the name.)
The under $40 collection — featuring Chantilly lace and satin and rich colors like burgundy — offers various bra styles (demi cups to full coverage), with sizes from 32A to 44G.
‘There’s something for every woman, and that’s very important to us,’ Jackson said at a press conference. ‘I’ve always hated when lingerie is uncomfortable, so the fit and comfort was key.’
The singer says she was hands-on during designing — sometimes working until 4 a.m.
Said Jackson, ‘People have come to me with other ideas, but lingerie is a passion for me, and just like music and acting, I can’t do it unless I put 100% into it.’
Her line hits mass retailers in November.
