The X Games 17 started yesterday and while it’s been going on since 1995, in the grand scheme of things, Action Sports is still the stepchild in the imagination of most of the civilized world.
The sport, however, speaks to the youth of America more than any other type of sport, because of how closely it is related to the street.
VIDEO: Nigel Sylvester Drops New Gatorade Commercial
There are hundreds of thousands of skateboarders, snowboarders and BMXers all over the world and corporate sponsors are taking notice and intend to brand their items with the names and faces of some of the best and brightest in the world of Action Sports.
In honor of the launch of X Games 17 we have put together a list of things that have been endorsed and branded by some of your favorite Action Sports athletes.
Check ’em out!
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Incase got together with skateboarder Paul Rodriguez to develop a line of products to protect your computer, as well as your equipment needed for skating.
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Items from the Paul Rodriguez x Incase Collection.
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Lakai teamed up with Chocolate to make this Manchester shoe with skateboarder Vincent Alvarez.
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Oakley released these sunglasses as part of the Shaun White Gold Collection. Made in Frogskin and Holbrook frames, both favorites of the skateboarder/snowboarder, the limited collection is to feature gold appointments and motifs along with the 24K Gold Iridium lens.
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Street BMX rider Nigel Sylvester released the New Era x Animal Collection that consists of hats and bike seats among other things branded with his name.
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The Nike SB Zoom Stefan Janoski SE made for skateboarder Stefan Janoski joins a long list of skateboarders that Nike SB has worked with on a signature shoe.
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HBTV: Minds Behind the Supra Skytop from HBTV on Vimeo.
Skateboarder Chad Muska explains his thought process behind his Skytop models of Supra sneakers with his designer Jofh Brubaker.
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The Nike SB Koston One is the first Nike skateboarding shoe to integrate Lunerlon into the shoe for added support.
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The Nike SB Koston One.
