Levi Strauss & Co. is really, really sorry about all the bad stuff they did to the environment when they first started making denim with all those deadly chemicals and polluted bodies of water. They are so sorry that they’re vowing to switch up their entire company plan to ensure that by 2020, they are completely green.
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In the past, the company has taken initiatives to reduce their carbon footprint significantly, but in a new blog, the company revealed that they’re taking their plans to be green to new heights.
Levi’s agreed with Greenpeace that the industry needs to take this seriously and think differently about the use chemicals.
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Their plan of action is pretty intricate, but involves the following:
• By July 2016, we will stop producing products with perfluorinated compounds (PFCs) – chemicals that have unique properties to make materials breathable, waterproof, and stain resistant. This challenge is significant, considering there are currently no equally effective alternatives to PFCs.
• We’re also taking measures in the short term to fully enforce our ban on alkyl phenol ethoxylates (APEOs) – chemicals used in some fabric detergents. We’ll do this by enhancing both the training and auditing of our supply chain and ensuring our suppliers have the latest information on APEOs, highlighting where there is risk of entry into the manufacturing process.
• Additionally, we will pilot supplier transparency of discharge of hazardous chemicals in 10 facility locations and share the outcome by the end of 2013.
The company’s plan is a steep one that without a doubt will change their product, but we can sacrifice a little fashion for the safety of our plant, right?
Check out their whole plan to action here.
