Rita Ora’s Emilio Pucci Costumes (PHOTOS)
Rita Ora is used to being a bit of a tomboy, but the English singer got a makeover for her Radioactive Tour that kicked off last night in Manchester.
Peter Dundas, Creative Director of Emilio Pucci, worked closely with Rita to design a collection of costumes that are supposed to “perfectly echo her unique take on urban glamour.”
The outfits were designed to provide the “best possible freedom of movement” in order to allow the performer to execute her choreography fully. The idea of movement became a key creative concept behind the designs, coupled with the re-interpretation of key themes from the Emilio Pucci Spring/Summer 2013 collection.
The outfits include a metallic armor-inspired bodice, a military camouflage jumpsuit and a flowing golden cape.
Peter Dundas, who has been with Pucci since 2008, spoke about his experience working with Rita:
“I was thrilled to design the costumes for Rita’s Radioactive Tour, from the moment I met Rita we’ve had a great connection and doing something like this together felt like a natural progression. The costumes have impact and flamboyance in a way that feels personal to Rita whilst staying true to the Emilio Pucci aesthetic.”
Check out all of Peter’s sketches for Rita Ora’s Emilio Pucci costumes made specifically for her Radioactive Tour by clicking through the gallery above!