nike

When Brittney Griner steadily stepped up to the podium fighting back tears to accept her number 1 selection by the Phoenix Mercury in the WNBA Draft, she wasn't prim and fidgety in a borrowed outfit out of her comfort zone.

The LeBron X "MVP" is actually a compilation of multiple colorways of LeBron’s 10th signature shoe into one. The design details, including "MVP" on the shoe tongue, weave the story of LeBron’s incredible journey over the past year.  

Nike went by its famous model and "just did it" after their "Boston Massacre" t-shirts prompted an outcry to pull them from shelves.

Nike has stepped into yet another arena of footwear. No, they have not come up with another type of technology for your feet, this time around they've made shoes - like actual shoes.

The collaborative effort between the Supreme & The North Face has become so common on a seasonal basis that it's almost foolish to not expect one every time a new collection is released.